Irish Rail - Rediscover The Joy of the Train (Print)
Promote the use of the train for summer family leisure trips
Get people to dip into their memory banks and rediscover the magic of the train for themselves.
Everyone has their own childhood memories and experiences of the train - we wanted to create a campaign centred wholly around nostalgia.
Creative Director: Carol Lambert
Art Director: Neil Hanratty
Illustration: The Red Dress
Design: James Kelleher