Liberty Insurance GAA Sponsorship

Brief: Introduce the new Liberty Insurance sponsorship of GAA hurling and camogie. Idea: The sponsorship of both hurling & camogie highlights the parallels between the two games Execution: Illustrate that the two sports are now represented equally, in skillset and sponsorship.

TV Spot

48 Sheet

Golden Square

LibertyInsurance.ie home page

Team
Shay Madden (creative director)
Avril Delaney (copywriter)

Paddy Breathnach (Director)
Kevin Griffin (Photographer)

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